Your audience is more connected, informed and opinionated. They’re looking for unique experiences that transcend the digital world.
The status quo won’t cut it.
And that’s where we come in.
We are Logan’s only multidisciplinary arts organisation, with a focus on economic stimulus via cultural activation and partnerships.
We combine arts marketing, production and creative expertise to increase brand awareness, engagement and revenue – in a way our community hasn’t experienced before.
Put simply, we provide your audience with unique experiences to keep them coming back.
Build your brand with these unique sponsorship opportunities.
Our local landscape
As an organisation, we have a thorough understanding of our diverse Logan landscape.
This is key to understanding how to engage our community.
Logan’s population is going through a high growth period. Our city is expected to increase from 335,000 to 500,000 by 2036. Right now, there are more than 217 ethnicities in Logan and our median age is 34 years
Top industries are:
- Construction and manufacturing
- Rental, hiring, real estate
- Healthcare, social assistance
- Public administration
- Professional scientific and technical services
Logan has a high visiting friends and relatives (VFR) rating. Our community is tech-savvy but opportunistic in their consumption of local cultural events
Our community is travelling to Brisbane, Gold Coast and Redlands to participate in, and be entertained by arts and cultural events and programs
Data from the Rankin electorate (2017-2018) shows:
- 82% attend cultural venues or
- 67% visited cinemas
- 45% performing arts
- 34% live music
- 23% art galleries
COVID-19 Audience Outlook research found that:
- 78% expect to attend the
same or more than before, longterm
- 70% say face masks would
encourage them to attend
- 77% are comfortable to attend
Regional attendees (such as Logan) are even higher:
- 80% people are making plans to
attend a cultural event, and
- 85% are comfortable with
Research shows that
engagement with arts, culture and creativity delivers many benefits:
- health and wellbeing
- community cohesion
- pride of place
- reduction in anti-social behaviour
- aids in community recovery
Distinct experiences that keep your audience coming back
Art. Music. Creativity + You
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We acknowledge the Aboriginal and Torres Strait Islander peoples as the first inhabitants of Australia. We pay our respects to the Elders past and present as the traditional Custodians of the lands and waters. We acknowledge their living culture and their traditional art forms. We recognise that the land where we live, learn, create and work is Yugembah, Jagera/Yugerra, Turrbul and Bundjalung land and sovereignty was never ceded. We’re committed to building and sustaining respect and understanding between Indigenous and non-Indigenous artists.